What is Fervent Events?

Fervent Events is a leading experiential marketing agency that operates across Canada.
An industry leader since 2009, Fervent Events has created and implemented over 1000 experiential marketing campaigns across the country. As well as activations in all the major Canadian cities, our programs have also engaged consumers in smaller towns like Peace River, Alberta.
We specialize in creating live brand experiences hinged on face to face interactions and out of the box approaches. Fervent Events create, develop and execute non-traditional marketing campaigns that engage target markets directly. We aim to leave a more memorable impression with the consumer and a longer lasting impact than a traditional advertisement. Read more about our services and methodology below, or talk to us directly for a quote.
Okay, I like you, but how much does all of this cost?
As well as being overly confident in our ability to provide a fantastic service, we’re also proud of our competitive pricing. You grow up knowing how much a can of pop, a sweater or a trip to the grocery store should cost, but have you ever thought how much an experiential marketing program or street team should cost? Of course you haven’t. Unfortunately, we believe some companies take advantage of this and costs in our relatively young industry fluctuate. To counter this, after five years in business, Fervent Events undertook an industry cost analysis.
We are proud to provide events marketing estimates 15% less expensive than the industry average. We are capable of this due to in-house management, minimal mark-up on vendors and low overheads. We also take full budget adherence responsibility, meaning under no circumstances will you be further billed post program for items within the agreed quote.
Can I see your work?
Fervent Events has worked with dozens of brands across Canada over the past ten years. We have a decade of experiential marketing experience under our belts, and have been recognized by several business associations for our work with international and local brands – including but not limited to: UNIQLO, Universal Music Canada, Three Brewers, and HiO.
Check out some of our favourite campaigns below.
What’s everyone else saying?
Over the years we’ve put together experiential marketing campaigns across the country for a variety of businesses – small and large. We’ve done cross-country roadshows, huge pop-ups for big musical acts, and in-store sales programs with overwhelmingly positive results.
Fervent Events dedicates its team of marketers, client support staff, and brand ambassadors to creating the right guerrilla marketing campaign for whatever our clients want to achieve. Whether it’s a shoe-string budget or a creative free-for-all, Fervent Events treats each client with care and respect. See what some previous clients have to say below.
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Fervent Events made the process very easy which really helped given the really tight turnaround and timelines for execution of our campaign. They were problem solvers, very proactive, focused and goal oriented. Fervent made the whole process quite seamless and regularly provided updates on how the project was moving forward. Fervent has a great team who really took the time to understand the campaign so they could provide the kind of spirit, engagement and enthusiasm that we wanted. I would definitely work with Fervent Events again.
Senior Coordinator, Public Affairs Canadian Cancer Society -
Fervent Events made the process very easy which really helped given the really tight turnaround and timelines for execution of our campaign. They were problem solvers, very proactive, focused and goal oriented. Fervent made the whole process quite seamless and regularly provided updates on how the project was moving forward. Fervent has a great team who really took the time to understand the campaign so they could provide the kind of spirit, engagement and enthusiasm that we wanted. I would definitely work with Fervent Events again.
Manager, Consumer Marketing -
Fervent Events have assisted us with a number of campaigns over the past three years. The parameters for each one were different and ranged from events like Taste of The Danforth in Toronto to a tailgating event in Northern Alberta. Each time the quality of delivery in regards to the training, team, materials and roll out have been exemplary. Fervent Events is committed to service, quality and delivering results.
Vice President, Scout Communications
So, why haven’t I heard of you before?
Fervent Events has been recognized by the Canadian Business Excellence Awards for its outstanding achievements in the field of marketing, as well as by the Growth 500 List as one of the fastest growing companies in 2018.
Fervent Events CEO, Calum McGuigan is a Forbes Council Agency member and regularly contributes to the online publication with insights on better business practices and experiential marketing secrets.
Recently, Fervent Events starred in a couple of podcasts on business in Canada, you can check them out here.
Fervent Events also has an active blog, where we discuss everything from trends in guerrilla marketing to tips for choosing the best promo reps. Follow us on our social media channels so that you never miss a blog post!