• I've worked with many staffing companies for our road show and event marketing programs.  I can say without a doubt, Fervent Events is professional, responsive and creative. Calum and team are my go-to people whenever I have any needs in this area for Canada

    Russel Izzo President, truMedic

Thousands of Units Sold!

The Brand

truMedic provide safe and effective forms of pain management and stress relief. truMedic believe that the holistic benefits of massage therapy, electrotherapy, and similar treatments should be readily available to anyone suffering from pain, discomfort, and stress.

The Situation

truMedic required in-store staffing for product demonstrations at Costco Canada. Staff would be required to demo the Instashiatsu+ Personal Masseuse, one of truMedics flagship products. The role required reps to demo, inform and sell units.

The Activity

Fervent Events created staff training documents, and hired specifically for the program in each market. This was important as most of Fervent Events roster are brand ambassadors, not sales associates. This program required more sales orientated staff members. Fervent chose to staff reps one day on one day off to ensure rest and maximize reps energy on the floor, thus hiring 4-5 people per store.

The Results

  • Directly responsible for lots of in-store sales in 2016.
  • Lots of labour hours staffed nationwide.
  • 1200+ sales staff interviewed.
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